Back in 2002 two friends – Hugo Davidson and Mal McKechnie –had an idea. That idea led to Knog, a bike lights and accessories brand thatreally takes the idea of form meeting function and has changed the entire bikelights and accessories space. 

In 2008 Knog introduced the world’s first silicone bike light in the Frog. What the Frog did was remove the need for a light and a separate mount, instead housing the light components in a flexible silicone housing that acted as its own mount and could be moved on and off the bike incredibly easily – as well as looking pretty cool at the same time as it could be made in a whole cornucopia of different colours. That one light has gone on to sell over 7 million units worldwide and counting.

In 2008 Knog introduced the world’s first silicone bike light in the Frog. What the Frog did was remove the need for a light and a separate mount, instead housing the light components in a flexible silicone housing that acted as its own mount and could be moved on and off the bike incredibly easily – as well as looking pretty cool at the same time as it could be made in a whole cornucopia of different colours. That one light has gone on to sell over 7 million units worldwide and counting.